Behind every strong brand should be an even stronger business. This session, led by Zamaria Ball, takes entrepreneurs beyond logos, websites, and social media to explore the strategy, systems, processes, and client experience that keep a business running. Attendees will learn how to strengthen what happens behind the scenes to support sustainable, intentional growth.

Zamaria Ball is an entrepreneur, strategist, and founder of Dreamchase Collective, a branding and business strategy agency helping entrepreneurs turn their vision into sustainable, well-positioned businesses. With a multidisciplinary background, she helps entrepreneurs think beyond their brand and intentionally build the strategy and systems behind their success.